Tawi is a premium paint brand developed under the highest manufacturing standards by Kipepeo Industries — a forward-thinking, environmentally conscious company committed to quality and sustainability. The brief was clear: create a cohesive brand and design system that positions Tawi as a standout premium product in a crowded, price-driven paint market.
Our approach began with strategy. To differentiate Tawi, the brand needed to communicate more than durability and color variety. It…
TAG Creative partnered with Longhorn Publishers to strengthen the organisation’s digital presence through strategic social media marketing, creative design, and website development. The engagement focused on helping Longhorn communicate more effectively with educators, parents, learners, authors, booksellers, and education stakeholders while reinforcing its position as one of Kenya’s leading educational publishers.
A key component of the project was the redesign of the Longhorn Publishers website. We modernised the site’s visual…